Google+ Fort Wayne, Indiana

As social media marketer for Patterson Riegel Advertising in Fort Wayne, Indiana, I try my best to find the most intriguing and most beneficial information regarding my craft.  Although the stack of newspaper and magazine articles has reached an all time high on my desk, I still manage to find the time to write a little bit about findings.  During this blog the main focus will be Google+. To be honest, I rarely set up Google+ accounts for my clients due to the fact I read so many articles all stating that Google+ was just a fad and would never live up to the other bigger social media sites (Facebook, Twitter, etc).  The more I read, the more I find Google+ might help increase my client’s SEO…it is directly related to Google.  (Insert ‘DUH’ here!)

A little over a year ago all the social media talk was geared towards the release of Google+. Internet enthusiasts were expecting Google+ to bypass Facebook and take the social media circuit by storm.  A year later we all chuckle at the fact that Google+ made only a small dent in surpassing the social media powerhouse known as Facebook.

Although Google+ may have not bypassed Facebook in regards to number of members, they certainly achieved the viewer’s choice award.  The Washington Post recently posted an article discussing the ratings each social media outlet received from the American Customer Satisfaction Index E-Business Report.  Surprisingly, Google+ rated higher in satisfaction than Facebook.

Read the Washington Post here.

Take That Facebook…sort’ve?  I’d like to say the proof is in the pudding, but frankly, it’s apparent that even though users get peeved every time Facebook changes their layout, they’re still going to use this as a form of social media.

Check out Patterson Riegel’s Facebook page!

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Social Media Marketing and Advertising Fort Wayne, Indiana

As Social Media Marketer at Patterson Riegel Advertising in Fort Wayne, Indiana, I usually spend a significant amount of time looking for ways to increase the social media presence for my clients.  This task includes reading several books, blogs and of course clicking through an infinite amount of social media pages.  Being quite the novice, I find being as clued in with these sites as possible has helped me to progress in my trade significantly.  Recently while surfing through LinkedIn I came across a conversation through Social Media Today, a page that I am “linked in” with (what a clever name that is!).   This conversation helped me see the social media struggles through someone else’s eyes.  Nicole K. asked the question, “What is the best recommendation for getting more “Likes” on Facebook?  Should you just go out and ask?”  Truth be told, I ask myself that same question every day!

As I’ve mentioned before, Patterson Riegel, although 25 years deep in the business and specializing in media, electronic, print, collateral, strategic planning, promotions, public relations, marketing, etc is still fairly new to using social media as a marketing outlet.  These conversations help to convince me that I’m on the right path for social media marketing success, one book, blog or page at a time.

Read the LinkedIn conversation here.  Are you too out trying your best to build your Facebook fan base without going as far as begging? Let me tell you, it’s sometimes not so easy, especially with smaller companies. Have faith, the fans are out there!

Check out Patterson Riegel’s Social Media Outlets:                                                                         Facebook                                                                                                                                                        Twitter